Thursday, March 25, 2010

“You’ve got a great product or service – now tell people about it!”

Marketing & Communication Tools for your Small Business

Major Points:
Who is your Target Market?
Focus on Relationship Marketing
Developing a Meaningful & Consistent Message
How to Break through the Noise
Comments on Social Marketing
Finding Marketing Tools that are best for YOUR business

Expected Outcomes:
Ability to identify who your target market is and where they are
Real examples of what marketing practices work and what doesn’t
Where to invest in marketing (even without a budget)

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